Business owners in today’s world receive excellent assistance from social media networks to take their business initiatives to the next level.
Among the social media networks that you can use to develop your business, Instagram has received lots of attention.
Powerful features that you can discover in Instagram will be able to assist you in creating a massive positive impact on your business. Out of those features, Instagram stories have received lots of attention.
With this article, we will share some important tips, which you can follow in order to use Instagram stories for business. Any business owner will be able to follow these tips and end up with the best possible returns offered through Instagram stories.
When you engage more with your customers, they will come forward and purchase what you offer. That’s where you can think about using polls via Instagram stories. You can promote your stories with polls, and you will be able to tempt your customers to go ahead and engage with them.
In addition to that, you will also be able to gain valuable customer feedback through Instagram polls, which can be used for the future development of your business.
Share your blog posts
If you want to get more traffic to your blog, you can simply take a look at Instagram stories. You just need to promote the blog posts that you have with short descriptions and create a hyperlink through Instagram stories. People who read your Instagram stories will then come across the need to go ahead and read the complete blog posts that you have.
You can also think about breaking down a lengthy article that you have in the blog to several slides and upload them to Instagram stories. If you can add these stories in a way to trigger curiosity among followers, you will be able to end up with the most outstanding results at the end of the day.
Check out our tool to schedule posts across your social media accounts.
Share day to day moments from your business
Most businesses prefer to use Instagram stories in order to share day to day moments. You need to think about this as one of the most efficient methods to use stories and ensure the development of your business in the long run.
For example, if you are having a special event at your business place, you can give publicity to it via Instagram stories. Likewise, restaurant owners can think about showcasing the kitchen via Instagram stories as well. Your customers love to see the hidden aspects of your business on Instagram.
Therefore, you will be able to secure outstanding results with stories.
Instagram Live feature is directly linked with Instagram stories. When you go live, you will be able to record the live stream and then have it as one of your stories.
This is something that you can do. You can promote special events at your business place through Instagram Live and upload them into the stories, so the ones who missed the live stream can enjoy it later.
Give more information about your products
As a promoter of a business, you can think about using Instagram stories to share more information about your products.
For example, you can do a demonstration video on how to use your product and share it via an Instagram story. Likewise, it is also possible for you to create a video on how you manufacture the product and share the footage with your followers as well.
Many successful businesses that exist out there in the world do this. Therefore, you can also think about doing it, without keeping a doubt or a second thought in your mind.
Celebrate your business milestones
All your business milestones can be celebrated with your followers via Instagram stories. You just need to go ahead and create a story related to the special occasion. Then you can take a look back on all the great accomplishments that your company has achieved as well.
You can also do some short video clips about your employees and share them through Instagram stories. Your followers love to see such content. Hence, you will be able to receive outstanding results in return.
When you are launching a new product, you will come across the need to create curiosity about it in the minds of potential customers. That’s where you can think about using stories for business.
In the Instagram stories, you can simply have a countdown. Then you will be able to create curiosity and give a blast at the product launch as well.
Share special promotions
If there is a special promotion or even a flash sale, you need to get the word across to your audience as much as possible. Instagram stories can help you with that. When people are swiping through, they will come across your promotion. If that is interesting enough, they will swipe up and get more information about the products available.
Along with that, you will also be able to get them to purchase what you offer through the promotion. You can easily do this with paid stories.
People love to take part in contests and win things. You can think about getting the most out of this trait of people to increase the sales you make and boost your business to new audiences. In order to let your audience know about contests and giveaways, you can use Instagram stories.
Now you are aware of 9 of the most impressive methods to use Instagram stories for business. You can pick one or more methods out of them and proceed with your promotions.
The results that you can get out of this is totally worth when compared to what you invest.